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OAXACA

Oaxaca City's Pochote Market
by Ron Mader

MERCADO P WIKI
MEXICO FORUM

Más vale paso que dure, no trote que canse.
- Dichos


PHOTO GALLERY: Pochote Market
SLIDESHOW


BREAKING NEWS - The Pochote Market has taken place the past five years on Fridays and Saturdays. On May 15th the announcement was made that Francisco Toledo was withdrawing the use of the Pochote Cultural Center. No reasons were given for this decision. The market closed its doors at the Arquitos on August 1, three months short of its sixth anniversary.

What's next? Some of the members are heading off on their own, others to the atrium of Iglesia Xochimilco (photos) and others to heading to Rayon #411 and Xicoténcatl (photos).

. .

STUFF

The market featuresorganic lettuce, seasonal fruits and veggies, candied fruit, mezcal, tejate and tamales. Other products include Mixe ceramics, pine needle baskets and lead-free cooking ware.

MARKET HISTORY

The market began in November 2003 at the Pochote Cultural Center with the support of Oaxacan artist Francisco Toledo. The market moved several times in 2004 and returned to the Pochote in the fall. During the spring of 2005 there was uncertainty of where the market would be held. In June 2005, the market divided with some of the vendors leaving and forming the Multi-Bio Cultural Organico.

In April 2006 textiles, including weavings, embroidery and rugs, were banned from the Pochote Market by the decision supposedly by the Toledo's group with a message that the market needed to focus on food. A formal announcement or explanation was not made public.

2006 was a tough year given the social protests. From August-October venders had to navigate past the barricades to sell their goods. The market never closed, but sales plummeted in the second half of 2006.

In 2008 after a tree died from a leak in the pond, hot food was banned.

In 2009 the announcement was made on May 15 that Francisco Toledo was withdrawing the use of the Pochote Cultural Center. No reasons were given for this decision. The market closed its doors at the Arquitos on August 1, three months short of its sixth anniversary. Some of the members are heading off on their own, others to the atrium of Iglesia Xochimilco (photos) and others to heading to Rayon #411 and Xicoténcatl (photos).

SIGNAGE

One of the interesting things is the development of signage, including banners with producer information, business cards and labels. In July 2006 the executive committee asked that venders display lists of their goods with prices. Some of these menus appear in the Flickr gallery.

DICHOS

Cada dia quiero hacer las cosas mejor.
Con calma nos amanece.
No por mucho madrugar, amanece más temprano.
Nos honran con su visita.

Despues de crisis del estado, hay crisis en el mercado.

MEMBER NEWS

A number of current and former members have created their own stores including Xiguela, Hidalgo #105 (photos), Yunhiz, Gonzalez Ortega #400 and Pochotita, Tamayo #814 (photos). In addition there is the Mixe-owned Ayuuk store on the east side of the plaza in Santa María del Tule.

Members also take part in other markets including the Tianguis Ecológico La Estación and Plaza 8 Regiones.

OAXACA MARKET PROJECT

Pochote Market is documented in the Oaxaca Market Project, an initiative of Planeta.com and friends in Oaxaca. We ask visitors to print photos (seen here archived on Flickr) and give them to the venders. This puts a new spin on the traditional 'take only photographs' mantra by giving the photos back and raising awareness and increasing purchases of traditional crafts and local food.

What might be a rushed visit becomes a search for familiar faces and seasonal products. This guide encourages you to learn about the markets before a visit. Enjoy!


FREQUENTLY ASKED QUESTIONS

WHAT IS YOUR #1 SUGGESTION? -- Come early and bring a large, strong bag.

HOW IS THE MARKET ORGANIZED? -- The market is in a major transformation in August 2009.

WHAT UNPACKAGED FOOD PRODUCTS ARE AVAILABLE?
-- Fruits and vegetables that are in season. Also shallots, lettuce and goat cheese.

WHAT PACKAGED FOOD PRODUCTS ARE AVAILABLE? -- Coffee, grasshoppers, mezcal.

CAN I TAKE COFFEE TO ANOTHER COUNTRY? -- Yes for most countries, including the United States. You might want to check ahead of time for specific customs regulations.

WHY ARE THE POTATOES COVERED IN DIRT? -- Farmers in the Sierra Juárez bring potatoes caked in soil as this is the best way to keep the taters fresh.

WHERE ELSE CAN I FIND NATURAL PRODUCTS? -- There are many fine markets and stores.

ARE THE PRODUCTS CERTIFIED? -- Sort of. In 2008 the market began to use the services of Certimex to certify products. Little information is passed on to consumers. Also, many of the small mom and pop operations simply left the market rather than participate in a complicated process.

The previous attempt was in 2006-2007 in which members self-certified themselves. This also was not communicated well to the clients.

Certification in both cases focus on whether the products are organic and does not review the process of distribution or recycling nor put an emphasis on fair trade or local production.

www.flickr.com

AUTHOR

Ron Mader is the Latin America correspondent for Transitions Abroad and host of the award-winning Planeta.com website.


REFERENCES

g Agriculture
g Markets
g Mexico Markets
g Market Days in Oaxaca

OAXACA MARKETS

g Oaxaca City Markets
g Oaxaca Market Project
g Oaxaca City's Natural Markets
g Abastos
g Artesania
g 20 de Noviembre
g Benito Juárez
g La Merced
g Sánchez Pascuas
g Pochote
g Kiosko
g Conzatti (Flickr)
g Plaza 8 Regiones (Flickr) (YouTube)
g Eco Market (Flickr)
g La Estación (Flickr) (YouTube)

www.flickr.com

POCHOTE FEATURES

g Pochote Market Doors To Close in Oaxaca (2009)
g Certification at Oaxaca's Pochote Market (2006)
b Coffee Photo - Jon Clark
b Candy Photo - Jon Clark
b Market Photos - Diana Ricci
b Mercados y Tianguis Orgánicos en México
b El Pochote Blogspot

FLICKR

g Pochote Market
g survey results (2009)
g aqui es oaxaca
g mezcal matateco
b Arbol de la Vida
b Ayuuk Oaxaca
b World Market
ONLINE FLICKR

WIKI

g Oaxaca Wiki
ONLINE WIKI

VIDEOS

g Flor de Maguey
g Caldo de Piedra
g Pink Requesón
g Vanilla
b Composting in Rojas
VIDEO



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