The Web 2.0
Workshop (July 19-30) creates a unique opportunity to learn
how to integrate Web 2.0 tools in
a strategic manner that promotes biodiversity conservation,
local communities and successful ecotourism. The workshop takes
place online and resumes on the ground in Estonia during the European
Ecotourism Conference.
Registration
is open.
Cost
Access to the 2-week online workshop is (US) $100 per person
for those who register and pay before July 15. Tour businesses
featured in Planeta.com's World Travel
Directory will be charged $50.
Who Should Register for The Workshop?
Owners of tourism businesses, government officials, ngo leaders
and others working in tourism and conservation are invited to
register. One of the target audiences are the 40+ generation
for whom Web 2.0 is confusing. The workshop creates a safe and
fun environment to improve your own skills and to see how
others are using the Web in new and exciting ways.
How This Works
Instruction will take the format of personal emails layered
with usage of Web 2.0. Registered participants will receive 3-6
emails before the workshop begins and 2-3 messages/day during
the workshop and about 1-2 dozen emails afterward. We recommend
that participants budget at least one hour per day for your
reading and posting assignments. If you cannot read everything,
skim! If you miss a day or two or do not have the time, there's
no penalty! The advantage of an online workshop is that you'll
be able to access the information at your convenience.
Reading is the easy part. We're also asking participants to
actively use a few of the Web 2.0 channels. Learn Web 2.0 by
using Web 2.0!
Benefits
Participant websites and Web 2.0 channels will be featured on
the wiki
Participants attending the European Ecotourism Conference will
receive a 10% discount or free packet of postcards from
Oaxaca.
Instructor
The teacher is Ron Mader,
founder of Planeta.com, the first (1994) website focusing on
practical ecotourism around the globe. Ron has offered Web 2.0
workshops in Australia, Ecuador, Mexico and the United States.
American
Environmental Leaders (2008) includes a profile of Ron for
his work in environmental journalism and community activism.
|
