| The Web
2.0 Workshop (March 14-25) creates a unique opportunity to learn
how to integrate Web
2.0 tools in a strategic manner that promotes biodiversity conservation,
local communities and successful ecotourism. Learn how to share
your story now.
Registration is
open.
Cost
Access to the online workshop is (US) $100 per person. Tour businesses
featured in Planeta.com's World
Travel Directoryy and participants who have participated in
previous workshops are charged $50.
Who Should Register for The Workshop?
Owners of tourism businesses, government officials, ngo leaders
and others working in tourism and conservation are invited to register.
One of the target audiences are the 40+ generation for whom Web
2.0 is confusing. The workshop creates a safe and fun environment
to improve your own skills and to see how others are using the Web
in new and exciting ways.
How This Works
Participants will be asked to identify the Web 2.0 channels they
wish to master. We also work together on the 'Storytelling Now'
worksheet and identifying practical actions that can be undertaken
during the workshop and throughout the year. Instruction will take
the format of skype calls, emails and Web 2.0 assignments. Registered
participants will receive a half dozen emails at the beginning of
the workshop begin and another half dozen afterward. During the
workshop most of the conversation takes place via Twitter, Facebook,
Flickr and YouTube. We recommend that participants budget time for
assignments. If you miss a day or two or do not have the time, there's
no penalty! The advantage of an online workshop is that you'll be
able to access the information at your convenience.
Benefits
Participant websites and Web 2.0 channels will be featured on the
wiki
Instructor
The teacher is Ron
Mader, founder of Planeta.com, the first (1994) website focusing
on practical ecotourism around the globe. Ron has offered Web 2.0
workshops in Australia, Ecuador, Mexico and the United States. American
Environmental Leaders (2008) includes a profile of Ron for his
work in environmental journalism and community activism.
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