How to host a press trip

Photo: Guadalajara Fact is that most press trips are costly and ineffective ventures that leave locals and reporters wanting. This guide reviews some tips on making press trips more effective. Be creative and be generous. Here are some ideas of connecting individual journalists or groups and locals. Create opportunities for face-to-face engagement and virtual conversations …

Information Doer

Buzzwords Information Doer = Skyful of Lies and Black SwansThe new tyranny of shifting information power in crises by Nik Gowing The study highlights how in a moment of major, unexpected crisis the institutions of power – whether political, governmental, military or corporate – face a new, acute vulnerability of both their influence and effectiveness.Download …

NGOs Evaluation

Poster One of the threads that emerged during the 2009 Ecotourism Emerging Industry Forum focused on Non-Governmental Organizations or NGOs. Critiques were to the point: “It is really not advisable to use an NGO structure to manage ecotourism.” Another participant wrote: “I was told by one NGO representative that social impacts resulting from a community …

Mexico Meanderings: Conversation with Herb and Carla Felsted

From the archives. First published in 1998 Carla and Herb Felsted are long-time friends and the publishers of the Mexican Meanderings newsletter. Subtitled “A Newsletter of Explorations in an Enchanted Land,” the bi-monthly journal explored off-the-beaten-path venues that attract the Felsteds’ combined love of Mexican history and culture. I caught up with the Felsteds as …

The value of information AND communication (1996)

Photo: Comisión Mexicana de Filmaciones, Divisadero This presentation was originally made in 1996 at the Coloquio Internacional sobre Ecoturismo held in Cozumel, Mexico. This particular conference taught me a great deal. As usual, the most memorable parts of the event were unplanned. This conference introduced me to the work of Jorge Chavez de la Peña. It was an …