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For 15 years, ITB Future Day has been the most important day of the ITB Berlin Convention. This is where mega trends in economy and society and key topics of the global travel and tourism industry are discussed.
Exclusive empirical study results and examples of Best Demonstrated Practices from market and innovation leaders offer valuable insights and concrete decision-making support for entrepreneurial strategies and measures.
The international speakers are hand-picked, top-level managers or specialists with unique know-how. 2018 highlights include keynotes from Booking.com, Ctrip and Google, as well as sessions about revolutionary means of transport and innovative technologies like blockchain.