home Biodiversity, Indigenous Indigenous Tourism and Biodiversity Website Award

Indigenous Tourism and Biodiversity Website Award

Photo: Sarah Henderson, Portland (Some rights reserved)

The Indigenous Tourism and Biodiversity Website Award was a collaborative effort between
Planeta.com and the Secretariat of the Convention on Biological Diversity/UNEP (CBD)

The award is aimed at private tourism services, owned and operated by Indigenous and local communities embodying traditional lifestyles, and its main objectives are to motivate candidates to improve their online communication on biological and cultural diversity, to highlight their best practices in managing tourism and to raise operators and public’s awareness on biodiversity.

The competition highlights the contribution of Indigenous operators to biological and cultural diversity, and in 2010 comprised applicants from ten countries around the world (Australia, Bolivia, Canada, Kyrgyzstan, Laos, Mexico, Micronesia, New Zealand, Pakistan and Sweden).

The winner of the judged 2010 ITBW Award is Sweden’s Nutti Sami Siida, which features reindeer sled trips. Owners Nils Torbjörn Nutti and Carina Pingi are Sami from Saarivuoma and Gabna Sameby. The winner of the popular count 2010 ITBW Award is New Zealand’s TIME Unlimited Tours from New Zealand, operated by the Māori-European couple Ceillhe Tewhare Teneti Hema Sperath and Néill Sperath, and providing personalised and interactive Auckland and Māori Indigenous Cultural Tours.

Winners received the award in September 2010 at the Ecotourism and Sustainable Tourism Conference in Portland, Oregon.

Winners participated in a September 11 workshop on innovative Web-based tools for marketing and communications, facilitated by webmaster Ron Mader.

Brambuk National Park and Cultural Centre introduces visitors to the Grampians National Park (Gariwerd) in Victoria, Australia.

Kakadu Culture Camp is owned and operated by Fred and Jenny Hunter, Aboriginal people from Australia’s Kakadu National Park, a World Heritage Area. The camp offers the opportunity to live with an Aboriginal family and to learn traditional skills including spear throwing, basket weaving and didgeridoo.

Chalalan Ecolodge is 100% run and owned by the Indigenous community in Bolivia.

Squamish Lil’wat Cultural Centre shares the cultures of two distinct Indigenous cultures in a visionary partnership on shared traditional territories in Canada.

Te Urewera Treks strives to operate in a sustainable manner in accord with Māori principles and values in New Zealand, which are consistent with those of responsible tourism.

Xe Pian National Protected Area features tours and accommodation owned and managed by local communities in Xe Pian NPA,southern Lao PDR.

For the award’s second iteration, we are making a few changes. First, we ask that operations self-nominate.

Behind the scenes we’re adding more judges and we are using more social web channels to develop the award, starting with the award’s very own hashtag: #itbw10 (more info about tags and tagging)..

The big news is that in 2010, the International year of Biodiversity, the Oregon Ecotourism Conference will feature the winners and host a web marketing workshop. Mark your calendar. We’ll share the best lessons learned.

En el segundo ano del premio, se han realizado algunos pequeños cambios. Primero, solicitamos a los operadores a auto nominarse.

También estamos sumando a otros miembros del jurado y utilizando mas las redes sociales para desarrollar el premio comenzando con nuestro propio hashtag: #itbw10 (más detalles acerca tags y tagging).

La gran noticia es que el 2010, es el Ano Internacional de la Biodiversidad, la Conferencia de Ecoturismo (Portland, Oregon) será anfitriona de un taller acerca mercadodecnia que asistirá los ganadores. Anota tu agenda. Compartimos las mejores las lecciones aprendidas.

The Award
Two awards will be given – one from a popular count and one from a jury. All of the nominees will be given the proper recognition.
• Winning website will be showcased during at a tourism conference
• Winning websites will be featured on the Planeta.com and the CBD websites

El Premio
Dos premios se entregarán – uno elegido por voto popular y uno por el jurado. Todos los candidatos recibirán reconocimiento.
• Los sitios web ganadores se mostrará durante una conferencia de turismo
• Las páginas web ganadoras serán presentadas en los sitios web de Planeta.com y del CDB.


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