Signage

Photo: Steve Bridger views the signage, Wayfinding (2003) Signage = Wikipedia: Signage is the design or use of signs and symbols to communicate a message to a specific group, usually for the purpose of marketing or a kind of advocacy. Translating: SignageSpanish: Señalización Google Graph Elsewhere on the WebWorld Signs Gallery WikipediaSignage Improving Signage Planeta.com

Improving Signage

Photo: La Paz = Peace Visitors expect to find helpful directions — online and on the ground. Orientation is key. Good signage obeys three simple rules: 1) The information is clear.2) The information is accurate.3) The information is where the visitor is looking. Confusing, obsolete or hard-to-find information leads visitors to question the entire enterprise. …

Roofdog

Photo: Ron Mader, Roof Dog, Oaxaca Planeta.com explores the buzzwords, love them and hate them. Visually, this is the solution I came up with this is to embed the weasel words as questions in the thought bubbles of a dog. All of the Roofdog posters on Flickr and the Slideshare presentation use the Creative Commons …

Engagement

Graphic: Ron Mader, Levels of Engagement Engagement = Meaningful interaction One of the greatest challenges for those working in conservation and tourism, economic development and job creation is that of engagement – how to communicate, interact and listen to locals and how to avoid fatigue over the rough patches. Avoiding fill-in-the-blank fatigue is critical if …

Digitize

Photo: Digitize Digitize = convert images, text or sound into a digital form that can be processed by a computer Also spelled: digitise What records, videos, audio tapes, photos would you like to digitize? What are our options? This page explores the practical ins and outs and it will highlight inspired examples around the world. …

Rock Art

Photo: Valley of Fire Rock Art = Human-made markings placed on natural stone TipsPlease do not touch the rock art because contact with the oils in skin will damage them. You may take photographs and sketches, but rubbings are not permitted. Avoid climbing near rock art sites. Bradshaw FoundationBradshaw [email protected] VandalismPetroglyph thefts near Bishop stun …

Pony Express

Photo: BLM Nevada, 50th Anniversary In 1860 from St. Joseph, Missouri, to Sacramento, California the Pony Express could deliver a letter faster than ever before. Today the Pony Express National Historic Trail celebrates this achievement on the 50th anniversary of the trails. Hashtag: #FindYourWay Key Linkshttps://www.nps.gov/poex/index.htmhttps://www.nps.gov/oreg/planyourvisit/follow-the-trail.htmhttps://www.nps.gov/poex/learn/historyculture/index.htmhttps://www.nps.gov/poex/learn/photosmultimedia/mobile-tours-and-apps.htmhttps://www.nps.gov/poex/planyourvisit/places-to-go.htmhttps://www.flickr.com/photos/[email protected]/sets/72157667680944016/https://www.facebook.com/PonyExpressNPShttps://twitter.com/NTIRNPS Elsewhere on the [email protected]://www.blm.gov/documents/wyoming/public-room/map/wyoming-historic-trails-map Embedded Tweets WikipediaPony Express Planeta.com

Visitor Information

Poster Information, please! Well-managed visitor information centers are helpful to locals and visitors. It also helps for visitors to know where to look! Good practice example courtesy of SECTUR Oaxaca. If brick-and-mortar centers are not accessible or have outdated info or charge too much to let tourism services post brochures, then these venues do everyone …

#SciComm

Hashtags #scicomm = Science Communication Hashtag: #scicomm Questions What are recommended accounts to follow on the social web exemplifying the best about science communication? = ¿Cuáles son las cuentas recomendadas a seguir en la web social que ejemplifican lo mejor sobre la comunicación científica? HeadlinesHugh Possingham: On Failure and Fun in Science Communicationshttps://www.newscientist.com/article/mg24032052-900-time-to-break-academic-publishings-stranglehold-on-researchhttps://www.theatlantic.com/science/archive/2018/04/the-scientific-paper-is-obsolete/556676/ Recommended Listening Defending science from …

Can you make a playlist?

Roofdog: Can you make a playlist? Playlist = a list of recorded songs or pieces of music chosen Continuing our gamification of the social web, points to our friends who can make a public or semi-public playlist on GooglePlay, YouTube, and other channels. Why? Making and maintaining a playlist is sometimes challenging. This page attempts …